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readership /ˈriːdɚˌʃɪp/  

  • noun
    plural -ships
    [count] the number or group of people who read a particular newspaper or magazine - usually singular
    an enthusiastic/devoted readership
    The newspaper has a readership of around 5,000.
    or Readership Brit :the position of a reader at a university
    She holds/has a readership in chemistry.